Our history

Welcome to “El Gandoura”, an adventure born from love for the cultural richness of Morocco and the desire to share the timeless elegance of artisanal Gandoura.

Our story begins in the heart of the bustling souks of Marrakech, where art and tradition blend to create unique pieces that captivate the soul of our culture. Each Gandoura that we present is the fruit of ancestral know-how, passed down from generation to generation, embodying the Moroccan spirit and heritage.

The Magic of Gandoura

Gandoura, traditional Moroccan clothing, is not limited to a simple piece of clothing. It embodies a rich history, meticulous artistry and a tradition that transcends time. Every point, every detail, tells a centuries-old story, evoking the beauty of Morocco.

At "El Gandoura", we have taken to heart to preserve this essence while adding a modern touch to create unique pieces, combining authenticity and contemporary elegance. Each Gandoura that you will discover on our site is the result of meticulous artisanal work, making each piece a work of art in its own right.

Our Artisanal Commitment

We believe in the value of craftsmanship and sustainability. Each Gandoura is made with care, using quality materials and techniques passed down from generation to generation. We work closely with passionate artisans, thus supporting local communities and preserving these traditional crafts.

Join us in this Adventure

We are proud to share with you the beauty of Moroccan Gandoura. As you browse our collection, we hope you feel the history, tradition and passion that permeates each piece. At “El Gandoura” we invite every customer to become a part of this history, to embrace Moroccan craftsmanship and celebrate timeless elegance.

Thank you for being part of our adventure.

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About Our Artisanal Products

At "El Gandoura", we celebrate authenticity and the art of handmade. Due to the handcrafted nature of our Gandouras, you may notice slight variations which are an integral part of their unique charm.

You may notice some delicate threads on your Gandoura. These threads are a testament to the artisanal process, where each stitch is carefully woven to create an exceptional piece. We assure you that these details add to the handcrafted beauty of your garment.

In addition, due to the artisanal nature of the manufacturing, the size dimensions may vary slightly, up to 5 cm. We strongly recommend that our customers refer to our detailed size guide to choose the size that best suits their personal preferences.

These small variations demonstrate the authenticity of our products and the dedication of our artisans to creating unique pieces that reflect Moroccan heritage. We thank you for being part of this artisanal adventure with "El Gandoura" and hope that your purchasing experience will be as unique as our magnificent creations.

Take a look at the models